Rising Star Events - Online Promotions and Advertising

10 Social Media Mistakes That Are Killing Your Business As important as it is to be on top of the latest new social media trends, it’s also equally important to be constantly cleansing your social media strategy from consistent mistakes. When you’re so “in the trenches” in your plan, it’s hard to notice the simple, but harmful mistakes your business might be making. So as we get deeper in 2017, here are 10 things you’ll want to stop doing before it’s too late. 1. Cross Platform Auto Posts A few years back when post scheduling and cross-platform post triggers first came out, they were all the buzz. These simple software platforms allow you to publish a piece of content on one social media platform and then auto-posts it to all the other social media networks for you. While this tool saves you time in the short run, it’s not an effective way to use social media . People consume content differently across all social media platforms. What works on Twitter , won’t alwa...

How to Create Pinterest Pins for your Direct Sales Business Who loves Pinterest as much as I do? I have spent the last few years using  Pinterest for my Online Event business . Creating my own original pins helps to  funnel  fresh eyes to my blog events and  Facebook page . Have you been creating your own pins only to see they are not getting shared? Frustrating right? My aim is to help you out. Here are 4 key things to remember when creating Pinterest pins for your direct sales business. Vertical Layout Most Pinterest users are on a mobile device and use the Pinterest app. The app favors vertical pins and populates them in the smart feed. Horizontal pins are smaller and have a lower repin rate so vertical is the way to go. Use a graphics platform like   Canva  to create awesome vertical pins. They have a Pinterest template made in the optimal dimensions for Pinterest pins. Browse the Pinterest templates and use them for inspiration ...