How to Market Your Small Business for Less Than $100
Have an active presence on social media. In a survey of 569 consumers, Hubspot asked participants what they expect from brands on social media. Respondents said they expect brands to be active primarily on Facebook, Twitter and Instagram; in any case, they expect brands to have a presence on a minimum of 3 platforms. It’s clear that consumers expect easy access to brands – both big and small – on whichever digital platforms they frequent. While all of the major social networking sites give free access to their users, marketing on these platforms does require a significant investment of time and energy. Some best practices for your social marketing strategy: Use social media to provide useful and relevant information become a trusted source of industry data and insights respond to questions and complaints in a timely and respectful manner These are the keys to social media marketing success. Effectively marketing your small busines...
