Rising Star Events - Online Promotions and Advertising

Have an active presence on social media.  In a survey of 569 consumers, Hubspot asked participants what they expect from brands on social media. Respondents said they expect brands to be active primarily on Facebook, Twitter and Instagram; in any case, they expect brands to have a presence on a  minimum  of 3 platforms. It’s clear that consumers expect easy access to brands – both big and small – on whichever digital platforms they frequent. While all of the major social networking sites give free access to their users, marketing on these platforms does require a significant investment of time and energy. Some best practices for your social marketing strategy:  Use social media to provide useful and relevant information become a trusted source of industry data and insights respond to questions and complaints in a timely and respectful manner These are the keys to social media marketing success. Effectively marketing your small busines...

15 things to do during Wisconsin's free  outdoor weekend By  Chelsey Lewis  of the The first weekend in June presents an embarrassment of outdoor riches for Wisconsin residents. June 6-7 is Free Fun Weekend across the state, when residents can get in free to state parks and forests, fish without a license, and bike or ride horses or ATVs on designated state trails for free. As if that's not enough, June has been declared Great Outdoors Month in Wisconsin, and June 6 is National Trails Day, when the Elroy-Sparta State Trail will host an event to celebrate the 50th anniversary of rail trails. Many other parks and trails will also host special events, from fly-fishing clinics to archery lessons, providing plenty of chances to try a new outdoor activity in Wisconsin. Here are 15 ways to take advantage of the outdoor free-for-all. 1. Bike Wisconsin's first rail trail Elroy-Sparta State Trail , 130 White St., Kendall As the country...